I would be loathe if the Congress was to rank order particular areas of American life and say voting is more important, for example, than employment or housing.

I feel like I am watching the movie--I do not even remember what it was, but it just occurred to me, you know, there is a line, 'It is complicated.'

Well, let me take the next leap of faith. Assuming just for purposes of this argument that you are successful in driving down the costs of content and achieving cost savings more generally, can you commit that those cost savings will be…

So I am very, very skeptical as a Senator, not just as a consumer, because you are asking us to make two gigantic leaps of faith.

I asked you whether you could commit that those cost savings will be passed along, if not dollar for dollar at least maybe 50 percent, 75 percent.

In other words, the rate of increase will be slowed.

And what percentage of that will be passed along to consumers?

And what is your projection, Mr. Stephenson, as to how much mitigation, how much reduction in the rate of increase there will be? What percentage?

You feel fairly confident? Can you commit to us that you know it will be true?

I have seen this show before.

So the best you can tell us is that price increases will be mitigated?

photographs on this poster are of a young woman, Lori Jackson, a Connecticut resident, who died tragically, needlessly, savagely in Oxford at the hands of her estranged husband. Lori is the reason I have introduced legislation named after…

You're what is wrong with this country. And the profit motive is good, but only if it's aimed at something which is for the general benefit of the public.

So wouldn't you agree that as a 'responsible' marketer, and you're in the business of promoting and selling these products, that an industry-wide agreement to ban those kinds of cartoon characters would be a good thing?

So to go to the point that was made earlier, you don't see any confusion between smoking and vaping in this ad or any of your other promotions?

So would you commit to come together and reach another master settlement agreement that provides for a ban on this type of inappropriate marketing?

come together to sit down, to commit to reaching a settlement, an agreement, a protocol that stops any possible ads and pictures that appeal to children and teenagers.

I would have more respect for all of the answers that you've given today knowing that you're the messenger but you don't make the policy if your companies would commit to help lead and make yourselves part of the solution, not the problem.

Well, these ads and these images are designed to appeal to children.

Let us never forget, despite the fact that this hearing is on e-cigarettes, that the evil of tobacco and cigarette use remains as a primary cause of death and addiction in this country.

Do you recognize that document?

I would agree to sit down to discuss how we effectively eliminate tobacco, but I would not sit down to discuss how I relinquish my first amendment rights and losing focus of the big picture; that we could eliminate tobacco here.

The only difference between your testimony today and the testimony that tobacco executives is that you're not under oath because I find in this testimony a sense of denial that I cannot creditable accept.

Would you say she is smoking in this promotion?

I think we have seen this movie before, it's called 'big nicotine comes to children near you.'