Political Quotes

“Well, you touched on it right there. It is free, over the air, they can access it. They don't have to have any special tool other than a radio. Everybody's got a radio in their car or in their tractor, in their truck, in the office, whatever; and when everything else fails, you can't get a cell signal, you can't get your Internet, whatever, the radio is reliable. From the farmers' perspectives, which obviously I have an interest in, they rely heavily on that, and there is an element of trust. Their local broadcaster is usually a trusted source of information, so that is why it is so important and why they rely so heavily on their local broadcaster, whether that be their 6 p.m. news. I have been a news anchor on our local television station, and folks do become accustomed to hearing from you, and they trust that. Here is the other thing that is interesting about broadcasters: they are integrating new media in conjunction with their broadcasting, so it sort of supplements what their core mission is, to provide that service to the community over the airwaves. The great thing about broadcasters is they are very innovative. They are not a static business model. They are developing new technology, they are integrating new technology, and it all works together, with the core mission being to serve their communities. You see fundraising efforts for the Make-A-Wish Foundation on the local radio station. That is important.…”