12/31/1967
https://www.presidency.ucsb.edu...
"The traffic death rate among school children has been reduced by nearly one-half."
"It will come through the joint efforts and the cooperation of all concerned Americans."
"So this morning I salute and I congratulate all of the dedicated Federal officials who are joined in this concerted campaign."
"Since this program began, more than sixteen million children have served as school safety patrol members."