Yes. What we are doing, we are increasing between 5 and 10 percent the financial incentives for the managed care companies to go and aggressively market their product. So what they will be doing is going to the senior centers, advertising on television, saying, ``If you come to our plan, get your Medicare through us, we will get you a prescription drug program with maybe a $2 copay. If you come to ours, we will give a membership in the gym.'' It will be very competitive.
Editor's note · Context
Discussing financial incentives for managed care companies in relation to Medicare.
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