So 'cool' was a word then and it's a word now, and each time it's just kind of trying to get the young kid into the pattern of smoking cigarettes.
Ed Markey: “So 'cool' was a word then and it's a word now, and each time it's just kind of trying to get the young kid into the…”
On the recordJune 17, 2014
Source
congress.govEditor's note · Context
Markey discusses the marketing strategy targeting youth through the term 'cool'.
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