We know that what started out as days to enjoy ourselves and for fun in the sunshine have since been overshadowed by the unprecedented tragedy of no less than 19 deaths.

Each year, on average, drownings claim the lives of over 600 people in the UK. That's nearly 12 people every week, every week of every year.

That's a classroom full of children every year. But what we saw during this recent heatwave is particularly shocking.

I want to welcome the Daily Mirror's campaign and the way that they are bringing this issue, to the public's attention.