Gan Kim Yong: “I think as we get better, Hong Kong and other financial centres will also get better.”

The government initiated the unit pricing pilot across major supermarkets in September 2025 and has received positive feedback that unit pricing has been useful in helping consumers compare prices across different brands and package sizes.

To the suppliers here, I also encourage you to pursue productivity enhancements for your own operations.

The pilot will be expanded to cover more in-store and online outlets, and a wider range of grocery items later this year.

The government will do our part - supporting product innovation, supply chain resilience and enterprise transformation.