On the recordNovember 16, 2009
One of the largest preacquired marketing companies reports that direct mail solicitation are its most important marketing channel for obtaining new members
Source
congress.govJay Rockefeller: “One of the largest preacquired marketing companies reports that direct mail solicitation are its most important…”
Editor's note · Context
Rockefeller highlights the significance of direct mail in preacquired account marketing targeting the elderly.
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