Byron Dorgan: “It is the case with this advertising that if you take this purple drug, you know, you will be riding in a convertible…”

“It is the case with this advertising that if you take this purple drug, you know, you will be riding in a convertible, perhaps through a beautiful meadow, where the Sun is shining and the birds are singing and life is wonderful. Why? Because you took the purple drug. And by the way, go ask the doctor if you shouldn't have some of this. The Senator is raising a very important question, especially about the dramatic growth in direct-to-consumer advertising about a product that can only be achieved through a prescription by a doctor.”