The average audience, I have come to believe, wants facts rather than generalities or sermonizing.
Booker T. Washington: “The average audience, I have come to believe, wants facts rather than generalities or sermonizing.”
Editor's note · Context
From his autobiography, he shares his conviction about what audiences value most in a speech.
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Wherever our graduates go, the changes which soon begin to appear in the buying of land, improving homes, saving money, in education, and in high moral characters are remarkable.
If my life in the past has meant anything in the lifting up of my people and the bringing about of better relations between your race and mine, I assure you from this day it will mean doubly more.
We try to keep constantly in mind the fact that the worth of the school is to be judged by its graduates.
The more I come into contact with wealthy people, the more I believe that they are growing in the direction of looking upon their money simply as an instrument which God has placed in their hand for doing good with.