The premise is that when people are in debt and worried, they are more easily persuaded that someone can help them, because they're desperate for help.
Claire McCaskill: “The premise is that when people are in debt and worried, they are more easily persuaded that someone can help them…”
On the recordApril 21, 2010
Source
congress.govEditor's note · Context
McCaskill critiques the debt settlement industry's appeal to desperate consumers.
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