05/22/2017
https://www.congress.gov...
"the primary reason you want to brand it is so that we get 50,000 people who step across the line and say I am willing to serve."
"I do not want to diss the women that love NASCAR because some of them are my family members."
"If you were going to rank professional sports sponsorships--let's assume for purposes of this discussion that your budget for this area of recruitment and marketing was going to be cut by a third."
"I guess it is hard for a lay person to see how having your name associated with NASCAR is brand awareness and an ad on an action show, where young men and women are maybe watching it--how one is lead-..."