Donald Trump actually said...

the more divisive, the better, because it would arouse strong feelings for those who took his side.

Cohen describes Trump's strategy of using divisive rhetoric to galvanize support.

12/31/2020

More Donald Trump Quotes

"""Sadly, when it comes to using the energy industry to create American jobs, @BarackObama has been a total (cont) http://t.co/HD827UEk"

My interview with @seanhannity discussing this season's @ApprenticeNBC, #TimeToGetTough, the economy and GOP primary. http://t.co/D8jdVB0L

@BarackObama’s SOTU ratings were down 12% from 2011 http://t.co/qaDYZgZD He can't even deliver ratings in an election year.

Watch me on @Hannityshow tonight at 9PM ET on @FoxNews.