On the recordJuly 9, 1999
Yes, by taking the nearest thing at hand, the thing they're used to doing. Secondly, I think that there is something that the economists would call, in purely economic terms, imperfect knowledge. That is, I think that a lot of people really don't know how well they could do if they gave people in inner-city America, in rural America a chance. I think they just don't know. Which is one reason that it was so important that these business leaders went on the trip. You know--remember, when we started out, the chief CEO of Aetna life insurance company said, ``You know, I may not be happy about this, because I had this deal figured out, and now all my competitors are going to know there's money to be made out here.'' Mr. Jackson. So something about imperfect knowledge and our cultural blindness, we just don't even look toward those unexplored markets.
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